Understand first. Design second.
A conversation, brand workbook and moodboard help us find the direction. What makes your offer yours? Who do you want to reach? What impression should your brand leave?
Branding & Design
Branding with your character.
Your brand has its own story. We give it a presence that fits: a clear direction, a considered logo and a visual language that connects every detail.
Sound like you?
You are starting a business, evolving your brand or finding that your current identity no longer feels like you. Together, we decide what stays, what is missing and where you want to go. We work with businesses and personal brands in Zurich and German-speaking Switzerland, as well as internationally.
What we create with you
It is in the details.
One connected logo family.
Your primary logo, secondary logo, submark and favicon have different jobs. We design them as one system for large formats and small applications.
Colour and typography with a purpose.
Your palette, typefaces and design rules turn individual elements into an identity. The style guide explains how to use them in everyday work.
Your identity, in use.
You receive the agreed logo files for print and web. Business cards, stationery, presentations and social templates can be designed to match.
From idea to presence.
Get to know your brand.
We discuss your business, audience and the presence you need. Existing materials and a few honest observations are a useful starting point.
Find a direction.
We turn what we learn into a moodboard and creative direction, then refine it with your feedback.
Build the system.
The direction becomes your logo, palette, typography and agreed applications. At handover, we explain the files and guidelines.
A little further reading.
Why branding matters beyond your logoOne more question?
How much does a branding project cost?
It depends on whether we develop the direction from the beginning, refresh an existing identity or create additional applications. Logo scope, guidelines, templates and feedback rounds are agreed in the proposal. Printing, fonts and other external costs are clarified separately.
Can I keep my current logo?
We will look at it together. A more coherent presence does not always need a complete restart. Sometimes an updated system or a few considered additions are enough.
What does a branding project include?
The foundation can include brand clarity, a moodboard, logo family, palette, typography, style guide and print and web files. We agree the applications you need in the proposal.
Can we consider the website and social channels too?
Yes. Your identity appears there every day. We can develop webdesign and social media alongside the branding, or build on it later.
A little wild. Entirely you.
Your idea is a good start.
Tell us what makes your business yours, and what you would like to change about its presence.
Tell us about it